Product experience management

Why is PIM for cosmetic industry essential?

A predominantly in-person industry, beauty brands have to satisfy customers from various generations. PIM platforms provide beauty brands with the tools they need to get consistent, accurate, and compelling product content to a myriad of channels and generations. In addition, it helps brands to bring the in-person experience online.

Product experience management
Product experience management

Leverage workflow automation to speed the time to market

Product experience management

Get accurate, complete, and validated product data

Product experience management

Manage Digital Assets easily and create a better product catalog

Product experience management

Ensure channel-specific guidelines with rich cosmetic datasets

Product experience management

Improve the user's product experience with compelling content

Make your product content glow and shine with PIMworks

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How is PIMworks beneficial for the beauty and cosmetic industry?

ecommerce pim software

Improved Digital Asset and Catalog Management

ecommerce pim software

Creating a rich cosmetic dataset is one of the main elements when it comes to beauty brands. PIMworks helps you source the best product images and other digital assets from the top websites and channels, and helps you maintain them centrally. Further, you can create and maintain marketing content directly on PIM cosmetics solutions.

ecommerce pim software

Consistent multichannel
marketing

ecommerce pim software

With the rise of online channels and the ease of buying online, customers want brands to be present across multiple channels. Competing across these diverse channels requires syndicating detailed product content. PIM for the cosmetics industry helps in achieving this with its market first instant syndication and multichannel integrations.

ecommerce pim software

Get better product
branding

ecommerce pim software

Traditionally beauty buying has been an in-person experience. Today that’s not the case. PIMworks helps you improve your customer experience by providing rich product content and enables you to enhance your SEO. For rich data, the cosmetics industry can rely on customized PIM solutions that will enhance their brand name.

ecommerce pim software

Better filters and faceted
search results

ecommerce pim software

Ease of using software is very crucial for improving overall productivity. PIMworks's built-in filter options and improved search mechanisms help the user do their work in a much faster and efficient manner. PIM for cosmetic industry helps manage multiple variants of shades, colors, and sizes with ease thereby enabling businesses to do more.

Transform product information into assets

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