Product information goes out to multiple channels. It may be all rich and fresh, but, if it is not well optimized for unique channel guidelines, product experience will take a back seat. Product information distributed to multiple channels should synchronize with guidelines including - validations for attribution, images, titles, and descriptions.
From content enrichment to channel-based optimization, PIMworks’ data validation will help in extending a microscopic view of data quality for every data point by providing quality scores. These scores will alert you on the accuracy of the data that helps you take action right away. Also, the ready-to-use templates and APIs will prepare your content for different channels.
You will syndicate only the right content to the right channel and in the right format.
Your conversion strategy largely depends upon the quality of information. Product information can have quality issues of various types - wrong data, missing data, shallow data, obsolete data, etc. Depending on the comprehensiveness and correctness of data, customers will choose or reject you.
With PIMworks, you can eliminate product data anomalies by running accuracy checks with configurable sampling methodologies, bulk image validations, and health checks to ensure quality information is ingested to every channel. Quality scores help you validate attributes, titles, descriptions, and images.
You can also ensure optimal quality for image properties, aliases, metadata and eliminate negative keywords.